StreetSmart SA, a non-profit organisation dedicated to the social integration and upliftment of street children, has launched in George and is rallying restaurants and hospitality establishments to become involved in helping to rebuild the lives of the town’s children at risk.

“We are thrilled to launch StreetSmart George, expanding StreetSmart’s reach to assist greater numbers of street children and children at risk. Every cent raised in this town goes to support local programmes for our most vulnerable children. Well done to Simon Ash, owner of The Fat Fish, for his unfailing support of StreetSmart both in Plettenberg Bay and now in George. Thank you to the local committee and I wish you great success in growing the impact of StreetSmart in George.” says Melanie Burke, Chairman of StreetSmart SA.
Jonathan Gelderbloem Project Director YFC Kidstop and Melanie Burke Chairman StreetSmart SA lr
Jonathan Gelderbloem (Project Director, YFC Kidstop) and Melanie Burke (Chairman, StreetSmart SA)

The first beneficiary selected for StreetSmart George is YFC Kidstop, providing daily drop-in services, basic reading and writing programmes and a safe house to street children and their families since 1992.  The organisation has received R20,000 raised through local StreetSmart partners towards the salary of a child and youth care worker salary for 2018. The StreetSmart funds were handed over at an event held at The Fat Fish restaurant.

“Our sincere thanks to StreetSmart George for assisting us to employ a child and youth care worker in Blanco. We look forward to bringing change in many young lives through this partnership.” says Jonathan Gelderbloem, Project Director, YFC Kidstop.

The donation is part of an allocation of over R1 million awarded nationally for the fourth consecutive year by StreetSmart SA, an organisation dedicated to helping vulnerable children rebuild their lives, through donations from partner establishments in the Western Cape, Garden Route, Gauteng and KZN.

Establishments in George are now part of a network of restaurants, accommodation venues and wine cellars running this worthy initiative in the southern cape along with George, Knysna and Plettenberg Bay. Nationally Cape Town, Franschhoek, Stellenbosch, Paarl, Somerset West, Wellington, Worcester, Swellendam, Johannesburg, Pretoria and Durban are all doing their part.

“The Fat Fish has been supporting StreetSmart for a number of years! It has been wonderfully gratifying to observe first-hand the difference StreetSmart's contribution has made in our community. It has been a tangible, rewarding process, which we are very proud to be associated with!” says Simon Ash.

The Fat Fish GRG TeamThe Fat Fish George Team

There are currently five restaurants in George, 101 Meade Street, Lauren's, Nina's Café, The Fat Fish and The Marshmallow Café, that have embraced StreetSmart’s vision  to make a real difference to the lives of street children or children at risk of living on the streets. Funds are raised by adding a R5 donation to each patron's bill. This donation is voluntary and donors are able to contribute more if they wish to.

l.t.r. Johan Kamffer The Fat Fish Anje Britz 101 Meade Simpiwe Dambuza Marshmello Café with Melanie Burke StreetSmart SA lr      Joan Shaw Manager George Tourism and Melanie Burke Chairman StreetSmart SA lr
l.t.r. Johan Kamffer (The Fat Fish), Anje Britz (101 Meade),                         Joan Shaw (Manager, George Tourism) and Melanie Burke
Simpiwe Dambuza (Marshmello Café) with Melanie Burke.

“StreetSmart is such a great and easy way to do good where you eat, drink and sleep. I'd like to that we sign up more and more hospitality places to join in this initiative.” adds Burke.

StreetSmart partner establishments and their guests contribute generously to make a difference to the lives of vulnerable and street children in their local communities. Nationally this partnership has raised R1,120,000.00 during 2017, literally R5 at a time.

StreetSmart SA was set up in 2005 by a group of concerned Capetonians under the patronage of Archbishop Emeritus Desmond Tutu and comprises resourceful board members representing business and the hospitality and tourism industries. Similar StreetSmart organisations also run independently in the UK, Australia, New Zealand, Canada and The Netherlands.

StreetSmart SA is registered as a Public Benefit Organisation as well as a Non-profit Organisation and ensures that every cent donated by guests goes towards social and educational upliftment projects for street children. StreetSmart's goal is to be part of the process of social normalisation and to encourage the public not to give money into the hands of a child as this keeps them on the streets. In essence, donating to StreetSmart where you eat, drink and sleep is the responsible way to help a street child.

To Eat Out and Help Out at a StreetSmart establishment in George, click HERE  to find one.



021 447 3227 |

StreetSmart South Africa

P.O. Box 49
Green Point
8051, Cape Town

100% of donations in partner restaurants go to children’s programmes and none for administrative costs. GIVE RESPONSIBLY.